"Start-up accessory brand Beltology is taking things up a notch as they launch their first collaboration with graffiti artist and sometimes restaurateur and nightlife impresario, André Saraiva."

"Beltology is an innovative brand that manages to take the belt—a timeless yet often tired wardrobe staple—and make it both buzzy and irreverent."

"Cool enough for street kids, the right side
of jaunty for men in suits, and a rainbow of colors
for preppy golfers."

"Beltology, an online-only brand devoted to giving the least-noticed,
least-talked about and least-fetishized accessory in menswear its
proper place of worship."

"Enter Beltology, a company bringing
the colorful Italian woven stretch belt to the world
for an affordable price."

"Saraiva has contributed a gorgeous palette for André x Beltology, including Kelly green, pink and blue, and a red, blue, and white trilogy...because who doesn’t want to perk up a pink belt and pop over your pants?"

“Beltology's collection of simple, stylish belts are made of a
woven material that stretches and helps avoid sizing issues
by eliminating the need for holes."

"Beltology is a part of a new mens market that focuses
on loyalty and expertise in one category and creating a brand that
customers can come back to and trust."

"The belt is an often forgotten and overlooked
accessory that plays a crucial role in daily wear and
Beltology hopes to change that."