World Pride in NYC!

Beltology Pride


Millions of people are gathering in New York City this month to celebrate Worldpride for the first time ever. Previous hosts have included London, Jerusalem, and Rome, so we think it’s about time it came to NYC, the capital of the world in our opinion - sorry Los Angeles! And even if parades aren’t your thing, Madonna announced her final show will be here in NYC at Pride Island so make sure to tune in to catch one of the greatest pop artists of all time!

P.S. That thing Madonna is bopping around on? That's the Quadrant Green, one of our most popular Spring and Summer styles. You can shop it HERE :)

One world. One Pride. One New York City.


speechless (almost)

"Perfect!" - Tommy J

Sometimes somethings are so good they leave you nearly speechless. Consider the Andre in green for example: We asked Tommy J what he thought of his latest belt, his response? See above... It doesn't get clearer than that folks. 

You can shop the Andre Collection by clicking HERE - but hurry we are very quickly running out of styles.


pretty golfing awesome - the PGA comes to town

We are only a couple days away from the PGA championship here in New York and we're pretty freaking stoked. Not only have we won Golf Digest's Editors Choice for best golf belts two years in a row, but our long shot prediction for Tiger's win at the Master's (scroll down) was dead on the money. Call us lucky, call us crazy but we're definitely doing something right...

Here are our top three picks for Bethpage:

1. Tiger Tiger Tiger - maybe we're a bit start struck, or maybe we just want to relive the early days, but we can't deny that he's back in form and rolling, plus he's won it before so he knows his way around :)

2. Brooks Koepka -
no one elevates the game like Koepka, and we love surprises, and while this one's mostly personal crazier things have happened!

3. Rory Mcllroy -
undoubtedly one of the best players in Golf this year, Rory is an easy contender. While he doesn't have a top 10 since 2014, we think he's hungry to chase that 5 for 5 tie with Mickelson. Plus he just turned 30, and if there's a theme in Golf this year it's that the game seems to get better with age so...


more happy hips!

"Great quality and have received many compliments. Had a colleague tell me he never commented a guy on his belt before but he just had to LOL. Thanks for making such a great product! Arrived super quick too!" - Scott B.

Want to impress your colleagues like Scott? Shop the REACTOR while it's still in stock on the site - just be prepared for some guy on guy compliments :)


The Game of Tones

Contest Rules:
First follow our Instagram by clicking 👉 here. Then keep an eye out every Sunday for when we post a blank pantone card. After we post, make sure to like, tag your friends, and most importantly comment on the post with your guess as to if and which major character will die in that Sunday's episode 💀If ur correct u win a belt! If more than one commenter is correct, a winner from the pool of the righteous will be randomly selected* 

*no more than one guess per account i.e. multiple entries will not count towards a correct answer ** one belt per winner, though you can enter as many times as you like by commenting each week i.e. you can win more than once *** the character has to be a major character, entries such as "random foot soldier" will not count... **** make sure to follow us so that we can DM you to select your belt and confirm your shipping details!


Back to back champs!

And it's official! We are back to back champs with two years in a row of Golf Digest's Editors Choice for Best Golf Belts 🙌🙌

Short story long: whether you're a golfer, a golf fan, or even if you've never swung a club in your life, we think this award is kind of a big deal. Why? Because we believe that it's more than just an award for golf (tho we know that's what it literally is)...

 we think you'll find that what makes our belts award winners on the course is also what makes them great just about everywhere else - from the office to a night out, or from the salad bar to your second round of desert our patented stretchy-sexy belts will move with you.

But don't just take it from us, click the image above to read the full review, or you can shop the winning belts in person by clicking here!


Master the Masters

The Masters is only two weeks away and we've already got our money on the winners. Here's our top three picks on who we think will take home the green jacket: 

1. Dustin Johnson
2. Rory McIlroy
3. Tiger Woods baby!

It's been more than 10 years since Tigers last major win, but he's back in the worlds Top Ten and we think he's long overdue. 

P.S. Did you know we won Golf Digest's Editors Choice for best golf belts in 2018? No? Well we did. And we're pretty proud of it. Our signature stretch weave makes Beltology the perfect flex both on and of the course, so keep your eye on those hips, you might just catch us teeing up. 


Another Happy Customer :)

"This belt is amazing. Beautiful details, quality leather.
I thought to myself, 'how is this LEATHER belt so stretchy/amazing'... Puts other belts to shame. Shame on you, other belts! Get your acts together. 5 stars, already bought another one... BOOM!" - Sam

You can shop the latest edition of this belt in blue live on the site today here, or by clicking the image above!


TBT Carlotta X Beltology

 For most of our team, born very much after the Disco craze of the 70's and 80's, working with artist and model Carlotta Kohl on designing a line of Disco inspired belts changed both our musical tastes and our fashion tastes forever.

Over the span of 4 months and just in time for the Holidays, we put together three custom colorways each named after a powerful female figure in the genre: Donna Summers, Gloria Gaynor, and Evelyn King. We then partnered with Swarovski to design custom Heart, Circle, and Star buckles finished with Italian Brass and studded with matching crystals to create a collection of what are unquestionably our glammest statement belts yet.

You can read more about the collab here at Vogue as well as shop the collection Here.


TBT Andre X Beltology

By far and away one of the biggest highlights of 2018 was putting together the capsule collection with Mr. A himself a.k.a. the boss with sauce Andre Saraiva. In case you haven’t heard of his work, he’s basically the megaladon of collaborations (Louis Vuitton, Bally, and Uniqlo most recently). And so having him down at Beltology HQ designing 5 belt colorways had us feeling like our first internship sophomore year of design school.

More importantly it also allowed us to ride some of those megaladon waves, including getting our first spot in Vogue, and a partner over at Barneys NY. Not bad for a little NYC belt operation…

You can shop the collection, which was cut in unisex sizing for both men and women HERE.